Graduate Sport Management Program

The ODU graduate sport management program has received program approval/accreditation through the North American Society for Sport Management (NASSM) and the National Association for Sport and Physical Education (NASPE). The ODU program is one of a small group of programs nationally that have received program approval. The curriculum is designed to academically prepare students for positions in the ever expanding and changing sports industry. Graduate students enrolled in the program pursue a number of sport career paths including college athletic administration, professional sport marketing and promotions, sport facility management, sport event management, recreational sports management and supervision, health club and fitness management, amateur sport organization administration, etc.

Students are required to take courses in a variety of sport and business areas including sports marketing, sports law, sports facility management, sports fiscal management, and administrative theory. The program requires the completion of 36 graduate credit hours. A student can enter the program during the Fall, Spring, or Summer semesters.

The curriculum culminates in a job oriented internship experience in a sport setting. Students also have the option to pursue a thesis in place of the internship option.

Please Note: A listing of the Sport Management Graduate Program curriculum is listed below. If you would like to read about individual courses within the curriculum, then click on the "university homepage" button to the left and go to the "search index" to find the "courses of instruction" button. Courses such as SMGT 646, Sport Marketing, are described in detail. Students are expected to enter the graduate sport management program with a basic level of computer literacy.

Contact Information:

Dr. Robert Case, Sport Management Graduate Program Director
Old Dominion University
Student Rec Center Room 2025
Norfolk, Virginia 23529-0196
Phone/Fax: 757-683-5962
E-Mail: rcase@odu.edu